How AssetEye assesses a property deal: verdict-first, evidence-led, and structured the same way every time. Ten sections, one Route Strength Score, and every number tied back to a sold comparable, a real quote, or a planning document.
AssetEye is the referee. Verdict-first, evidence-linked, never hype.
Most people who look at your deal are paid when it completes — the agent, the sourcer, the broker. Their opinion moves with their incentive. Ours does not.
We get paid the same whether we tell you a deal is good or bad. That single fact is why our verdict is worth more than anyone's who's paid on the sale.
So the report leads with the finding, not the flattery. We do not ask "Is this a good deal?" We ask a harder question: what options does this property create, what could break each option, and what evidence is needed before money is committed?
Every conclusion is earned from evidence — or it is named as a gap. Nothing is assumed on your behalf.
Every deal is assessed against the same ten structured sections — so nothing gets skipped because it was inconvenient to check. Each section is written for your specific deal, not a template with your name on it.
The ten sections tell you what we found. The Route Strength Score summarises it in a form you can read in 30 seconds and share with a broker or investor. It replaces the binary "good deal / bad deal" with a picture of how strong a deal's options are — and how much protection exists if things don't go to plan.
How much protection exists in the gap between what you paid and realistic market value.
How well the projected end value is supported by real, recent, directly comparable sales.
How well-understood and bounded the works are — quotes versus estimates, and structural unknowns.
Whether the deal still works if refurb costs run materially over the current estimate.
Whether the funding is confirmed, realistic, and properly structured for the deal.
If investor capital is used — how clear the repayment route, timeline, and legal structure are.
Whether the property can hold on neutral or positive cash flow if the primary exit is delayed.
Whether it can be refinanced at a realistic value to release equity or restructure.
Whether it can be sold to recover capital and profit if other exits fail.
Whether mixed or commercial elements add genuine value layers — or complexity.
How far through the professional due-diligence process the deal actually is.
Whether capital survives if the deal performs worse than expected across scenarios.
How many distinct, viable ways there are to get your money back out.
The Route Strength Score is an assessment tool, not a recommendation. A strong score does not mean "buy this property" — it means the deal has strong optionality and good evidence-backed protection. The final decision is always yours.
Every scored deal lands in one of five bands. The band is a summary — the detailed ten-section report always sits behind it, naming the specific gaps and actions.
Multiple credible exits. Strong equity protection. Good downside tolerance. Proceed with professional checks completing.
Solid deal with identifiable conditions. Named gaps must be addressed before exchange.
Material gaps. Specific professional input required. Do not proceed until the gaps are addressed.
Significant gaps across multiple dimensions. Requires restructuring or additional evidence before proceeding.
Too many gaps to assess meaningful viability. Further information needed before any analysis can complete.
The thing that separates a real assessment from a confident guess: nothing in an AssetEye report is asserted without something behind it. If we can't evidence a figure, we tell you it's a gap — because knowing what you don't know is often the most useful output.
End values and market values are checked against real, recent, directly comparable sales — not agent estimates or aspirational pricing. Where the comparable evidence is thin, stale, or missing, we say so and treat the value as unproven.
Refurb figures are assessed against what the described scope actually costs — flagging where an estimate stands in for a quote, and where the numbers are most likely to be exceeded. The costing logic is ours; the conclusion is always traceable to real work.
Planning, title, tenure, and compliance positions are checked against the actual documents — permissions, certificates, lease terms, planning history. Anything not yet confirmed is listed as an evidence gap a solicitor or lender will raise later.
The guarantee on every paid report: if it doesn't surface at least one issue worth more than its fee, it's free.
The Deal Validation Report runs your specific deal through all ten sections and returns a Route Strength Score — delivered as a PDF within 48 hours. Not sure yet? Start with a free triage.
Questions about the method? Email andy@asseteye.co.uk — no sales pitch, just a straight answer.